Shopping is changing again. This time, it is not just a new ad format or a social platform trend. It is a whole new way people discover and buy products. ChatGPT Shopping is OpenAI’s next step toward turning conversations into commerce. Instead of searching Google, scrolling ten tabs, and comparing prices manually, customers can simply […]
If you’ve been investing in search engine optimization in New Jersey for any amount of time, you already know the rules can change fast. But right now, we’re not seeing a “slight algorithm update.” We’re seeing a platform shift. Search engines are no longer just lists of links. They’re becoming answer engines and generative engines, […]
What Is AEO in Marketing? Answer Engine Optimization (AEO) is the next evolution of SEO. It focuses on optimizing your digital content so that AI systems, voice assistants, and search engines understand and present your information as an authoritative answer. In the past, ranking on the first page of Google was the goal. Now, the […]
What Is ChatGPT Advertising? ChatGPT advertising is the next major step in AI marketing. It refers to sponsored messages that appear naturally within ChatGPT conversations. When users ask the AI questions like “Who is the best cosmetic dentist in New Jersey?” or “How can I find a reliable contractor near me?”, future ChatGPT ads will […]
Search engines used to be the gateway to everything online. For years, businesses competed to climb the Google rankings, carefully tweaking their websites for search engine optimization (SEO). At NetLZ Consulting, we’ve helped countless local businesses do just that—strengthen their digital presence and reach the right customers through thoughtful, data-backed strategies. But the way people […]
How NetLZ Helps NJ Businesses Thrive in the AI Search Era Generative Engine Optimization (GEO) is transforming how people find businesses online. With AI-driven search tools like Google’s Search Generative Experience (SGE), ChatGPT, and Bing Copilot becoming the norm, the way your business shows up in search results is changing — fast. At NetLZ Consulting, […]
What Is AI Copywriting and Why Is It Everywhere Now? AI copywriting refers to the use of artificial intelligence tools to create written content—everything from product descriptions and blog posts to email subject lines and ads. In 2025, AI copywriting tools like ChatGPT, Jasper, and Copy.ai are becoming essential in digital marketing workflows. These platforms […]
Digital marketing is evolving faster than ever. Strategies that worked in 2023 are now outdated, and 2025 is set to bring even more disruption. From AI-driven personalization to Generative Engine Optimization (GEO), the landscape is shifting towards automation, conversational search, and immersive experiences. 1. Why AI-Powered Personalization Will Define 2025 Marketing What’s changing? AI is […]
Artificial intelligence (AI) has transformed digital marketing—and in 2025, it’s reshaping how we create content and dominate search engine results. AI copywriting is no longer just about generating text; it’s about creating strategic, personalized, high-performing content at scale. At the same time, modern SEO has moved beyond simple keyword stuffing—it’s about understanding intent, user experience, […]