If you’ve been investing in search engine optimization in New Jersey for any amount of time, you already know the rules can change fast. But right now, we’re not seeing a “slight algorithm update.” We’re seeing a platform shift. Search engines are no longer just lists of links. They’re becoming answer engines and generative engines, […]
What Is AEO in Marketing? Answer Engine Optimization (AEO) is the next evolution of SEO. It focuses on optimizing your digital content so that AI systems, voice assistants, and search engines understand and present your information as an authoritative answer. In the past, ranking on the first page of Google was the goal. Now, the […]
Search engines used to be the gateway to everything online. For years, businesses competed to climb the Google rankings, carefully tweaking their websites for search engine optimization (SEO). At NetLZ Consulting, we’ve helped countless local businesses do just that—strengthen their digital presence and reach the right customers through thoughtful, data-backed strategies. But the way people […]